BRAND FILM01
a film with a defined role
A primary piece designed for the agreed audience, channel and message, from direction through sound.
● REC00:04:57:12
MOTION & CONTENT · BETWEEN MILAN AND ISTANBUL
when a still imageis not enoughmovement steps in
Brand films, vertical formats, motion design and 3D to reveal a product, explain a gesture or give rhythm to an identity.
DIRECTION AND PRE-PRODUCTION · APPROVED SCOPE · MASTER AND FORMATS DELIVERED
BEFORE THE SHOOT
1
distribution plan before production, so every scene has a declared use
every frameneedsa destination
An opening film, a short vertical clip and a product render support different decisions. Before shooting, we define audience, message, channel, formats and approvals.
WHAT WE SHOOT
a production department, in miniature
THE METHOD
seven phases. a readable production
▸ 0124H
listening
understanding the story your audience needs to hear
You get: A reply within one business day, then a story proposal with an itemised budget
▸ 02SCRIPT
script
deciding what to say before switching the camera on
You get: Subject, script and shot list for the planned scenes, approved before the shoot
▸ 0372H
storyboard
seeing the film before shooting it
You get: A first visual direction within 72 hours of a complete brief and agreed start: storyboard, light and rhythm for approval
▸ 04SET
shooting
shooting what the approved scope requires
You get: A shoot organised around the agreed shot list, timings, people and destinations; resolution and formats set in pre-production
▸ 051:1
editing
building a rhythm suited to the duration, channel and message
You get: Edit, colour and sound design reviewed together, one cut at a time
▸ 06FORMATS
delivery
adapting the story to the planned channels without improvised crops
You get: A master and the adaptations listed in scope: vertical, square, stories and covers where required
▸ 076 MO
post-release review
reviewing what can be observed and deciding the next step
You get: Where included, a review of available data and a separate proposal for new production
THE NEXT STEP
start with the context, not a package.
Free · Reply within one business day · No commitment
VERIFIABLE COMMITMENTS
We plan before we shoot: every frame already has a declared destination.
planformats approved before the shootMethod commitment · every production
Review rounds, formats and deliveries have dates and owners in the production plan.
first cutinside the schedule approved before productionProcess deliverable · reviewable
BEHIND THE SCENES
▸I'm not photogenic and I hate cameras
Your face is not required. We can build the story through hands, environment, process and product; your role on camera is agreed during pre-production.
▸How much does a production cost?
It depends on the idea, crew, location, rights, shoot days and formats. After the first call, you receive an itemised proposal showing what is included and excluded.
▸Can't I just shoot videos with my phone?
Yes. A smartphone is enough for many day-to-day formats. We step in when the work needs a concept, direction, series continuity, 3D production or coordinated formats across channels.
a production with a clear rolestarts before the shoot
Tell us what the content needs to show, where it will be used and which constraints it must respect. We reply with a first project framing.
Tell us about your projectREPLY WITHIN ONE BUSINESS DAY · ITEMISED QUOTE · NO COMMERCIAL OBLIGATION